Mobile World Congress Barcelona 2020

Railway Pack

The arrival of participants to the MWC through the rail and high-speed train lines is concentrated at the Sants Station. From this point, congress attendees can choose different ways to reach the fair pavilions. Although the distance to the Montjuic pavilions is about 20 minutes on foot, many people prefer to connect with the subway and so, move to the area of Plaza Espanya or Gran Vía de Hospitalet. Undoubtedly, Sants station is a strategic point where the number of impacts for your brand will rocket. Over 100,000 people participated in the last MWC and it is estimated that at least 30% of them arrived through the high-speed railway. This pack includes 29 Digital Screens in the Sants Station, 7 more in Espanya metro station and an additional coverage of more than 2100 screens across the whole metro network in Barcelona.

• Sants Station
• Espanya Station (Metro)
• Metro TV

City Pack

When leaving the MWC, one of the main areas where attendees can get to know the city of Barcelona better is Paseo de Gracia. Here are the main fashion brands and most shocking buildings such as Casa de la Pedrera or Casa Batlló (Antoni Gaudi). Additionally, this pack includes the digital signage in Shopping Mall Las Arenas in Barcelona. Located in front of the main pavilions of the MWC. This pack has 70 digital screens so that your brand will be recognized by those attending this unique event, 46 digital Mupis in the central area of Barcelona and 24 housed inside the mall.

• DOOH Mupi in Streets
• Arenas de Barcelona Mall

Airport Pack

El Prat airport is the international gateway for all companies that visit us from the furthest places on the world to share for 4 intense days its technological proposals that can lead a change in the digital market. This year the number of companies participating in the MWC20 is estimated around 1000. Additionally, there will be a great deal of commercial, marketing, financial, CTOs, CIOs and manager professionals from other firms that participate in the MWC without exposing and only as listeners to the hunt for unique opportunities. Our digital airport pack has 64 screens where your brand will have great visibility.

• Airport

+ Airport Arrivals Pack

As a complement to any of the other packs, there is the possibility, exclusively for 3 companies , to advertise at the arrivals terminal just at the exit from the airport. This is the place where travelers get ready to go to the city center by means of the Taxis service. This additional pack is composed of 12 high impact billboards carrying traditional paper posters that will allow you to be ahead of your competition and be the first image that travelers see when leaving the airport terminal.

• Airport Taxi Dock